4 years after SHINee made a big wave
into the music industry, SM Entertainment brought out another talented boy group, EXO-K,
whose members began their road to stardom from an early age.
After receiving heightened attention, rather
than starting promotions right away, EXO decided to wait 100 days to
gradually show themselves as the next big rookie group. Although the wait was
long, it seems those 100 days did not go to waste.
“We needed time to show the various charms
and performances of the 12 members, including EXO-M who were set to promote in
China. After we entered into a 100 day countdown, to not disappoint our fans,
we were able to become a stronger group.”
EXO-K comes from the name, EXOPLANET.
Their twin boy group, EXO-M, is currently promoting the Chinese
versions of the songs in China. Staying with the concept of their name, as
beings from another planet, each member of EXO was given supernatural powers
for “MAMA”.
EXO-K’s Kai has a badge around
his neck that represents teleportation, D.O. has a ring that represents
beastly strength, and Chanyeol wears a ring that represents the power of
fire. EXO-K member Saehun also has the power of the wind on
his belt, Suho has the power of water, and Baekhyun has the
power of light.
“Through the music video for our title song,
“MAMA“, we show off our powers. At first glance, it might seem a little
childish, but as you watch it, it’s really cool.”
“The song is about the dreary 21st century
society that is trapped in a digital world of cell phones and computers. We are
asking the mother of human beings, a god called ‘MAMA’, what we should be doing
about this world.”
Fellow SM Entertainment groups, TVXQ, Super
Junior, and SHINee did not hold back in showing their support for their
agency’s new boy group.
“TVXQ’s Yunho Sunbaenim watched
our first broadcast even while he was on his world tour. Through speakerphone,
he was able to tell each member what he lacked on. Even with our debut being
the same time as SHINee’s comeback, SHINee sunbaenims gave us a lot of helpful
pointers.”
All of the members embarked on the path to
become a singer since they were in their 6th year of elementary school.
Although Baekhyun had the shortest training period of 1 year, he
has experience being part of a school band and gained a solid musical
foundation that way. On the other hand, Leader Suho refined his skills
for 7 years under the agency. Sehun and Kai were discovered
through street castings when they were in 6th grade, and entered the agency
through an audition in their 2nd year of middle school.
“After creating a team called EXO, we
prepared for our debut for a year. Just being able to perform with our
respected senior singers makes our hearts swell up. We want to do our best and
maybe even receive the best new rookie award.”
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